Outcome-based pricing

Pay when a user
actually activates.

A small platform fee keeps the lights on. The rest is per successful onboarding — defined by you, verified by us. If nourdge doesn't move the needle, you don't pay for it.

No per-seat charges. No minimums on successes. Cancel anytime.

Starter
For small teams getting their first wins
$199 / month platform fee
Includes 100 successful onboardings / month
Then per successful onboarding $2.00
Start 30-day pilot
  • 1 product workspace
  • All 5 channels (bring your own keys)
  • 100 intervention templates
  • Knowledge base (up to 50 docs)
  • Email support
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Growth
For multi-product orgs and scaling funnels
$799 / month platform fee
Includes 500 successful onboardings / month
Then per successful onboarding $1.50
Book a demo
  • Everything in Starter, plus:
  • Up to 5 product workspaces
  • Unlimited templates
  • Unlimited knowledge base
  • A/B testing + segment analytics
  • Priority support + Slack channel
  • 99.9% SLA
Enterprise
Volume, self-hosted, or regulated workloads
Custom
Committed volume, annual success packages
Per success, at volume from $0.40
Contact sales
  • Everything in Growth, plus:
  • Unlimited products & volume
  • Self-hosted or VPC deployment
  • SSO + SCIM + audit log export
  • Custom LLM gateway
  • Dedicated CSM + 24/7 support
  • 99.99% SLA + DPA
How success is defined

You pick the finish line. We only bill when a user crosses it.

During onboarding, we define one activation event per product workspace — the point at which a user is genuinely onboarded. Common examples:

  • Fintech: first successful transaction or KYC complete
  • SaaS: first project created + teammate invited
  • Marketplace: first booking confirmed
  • Dev tool: first API call from production

Each success is logged with the event payload your backend sent — so the invoice is auditable down to the user ID. No attribution disputes.

Compare plans.

Feature Starter Growth Enterprise
Platform fee (monthly)$199$799Custom
Included successful onboardings100500Committed volume
Price per additional success$2.00$1.50from $0.40
Monthly active onboardersUnlimitedUnlimitedUnlimited
Product workspaces15Unlimited
Intervention templates100UnlimitedUnlimited
Knowledge base docs50UnlimitedUnlimited
Channels (WhatsApp, Email, SMS, In-app, Push)
A/B testing
Segment analyticsBasicAdvancedAdvanced + export
SSO + SCIMGoogle/OktaAny IdP
Audit log retention30 days1 yearUnlimited
Self-hosted / VPC
SupportEmailPriority + SlackDedicated CSM
SLA99.9%99.99%

Pricing FAQ.

What counts as a "successful onboarding"?

One per-user event that you define during setup — typically the moment a user becomes activated in your product (first transaction, KYC complete, first project, etc). One success per user, ever. Re-engagements don't double-bill.

What if nourdge didn't actually cause the success?

We only count a success if the user received at least one nourdge intervention in their onboarding window. Users who would have converted anyway (zero interventions fired) are free. You see the full intervention trail on every invoice.

Can I cap my monthly bill?

Yes. Set a hard cap in settings and nourdge will stop firing new interventions once you hit it. You'll never get a surprise invoice.

Do I pay for the LLM calls separately?

Yes. nourdge is provider-agnostic — you bring your Anthropic, OpenAI, or Google key and pay them directly. Typical spend runs $0.002 per decision.

What about messaging costs (WhatsApp, SMS)?

Your Twilio, SendGrid, or Meta Cloud bills. nourdge never marks up delivery — we're an orchestration layer.

Is there a free trial?

Yes — a 30-day no-commitment pilot on any plan. The first 100 successful onboardings are on us so you can see the needle move before paying anything.

Can I move between plans?

Any time. Upgrade pro-rates immediately; downgrades apply at the next billing cycle. Per-success rates follow the plan you're on that month.

Do you offer non-profit or early-stage pricing?

Yes — 50% off the platform fee for registered non-profits, and free Starter (platform fee waived, pay only per success) for pre-seed startups. Ping us.

Still sizing it up?

We'll run the numbers on your funnel before you commit to anything.

Talk to sales